| Details supplied by Independent Direct Marketing Tel +44(0)1252 850000 |  |
| 03/10 | |
Book Club Associates is the UK's largest Book Club, titles are of general interest and range from reference to fiction and from nature to children. Members are recruited from a broad range of media including press, inserts and direct mail. Inserts are enclosed in an incentivised offer pack which is placed on top of the requested books. The offer pack gives customers the chance to win £250 worth of books if they find a "golden ticket" amongst the third party offers. |
| Customer Profile | ABC1C2, mainly female, aged 25-44. |
| Product Despatch | 80,000 per month |
| Gross rate | £56.00 per 1,000 (ex VAT) |
| Maximum insert size | 210 x 148 mm (A5) |
| Maximum insert weight | 30 gms ((heavier or larger inserts, please enquire)) |
List opportunities also available. Details on request.
| For further information on availability and volumes please contact |
| Geraint Thomas, Nicky Taylor or Derek Laken |
| by phone on 01252 850000 or by fax 01252 850011 |