| Details supplied by Independent Direct Marketing Tel +44(0)1252 850000 |  |
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| 08/09 | |
Books for Children members are multi-buyers of children's books covering areas such as early learning, education and fun. All books are aimed at children aged 0-12. Parents are committed to buying 6 books within their first year of membership and are recruited from up-market press, inserts into mother and baby press and direct mail. Average spend over membership is £100.00 |
| Customer Profile | Up-market, 93% female, aged 25 - 44 years. |
| Statement Mailing | Up to 180,000 per month. |
| Gross rate | £56.00 per 1,000 (ex VAT) |
| Maximum insert size | 210 x 148 mm (A5) |
| Maximum insert weight | 10 gms ((heavier or larger inserts, please enquire)) |
List opportunities also available. Details on request.
| For further information on availability and volumes please contact |
| Geraint Thomas or Derek Laken |
| by phone on 01252 850000 or by fax 01252 850011 |