| Details supplied by Independent Direct Marketing Tel +44(0)1252 850000 |  |
| 09/08 | |
Health Base UK sell a range of health products which help to relieve a number of common ailments. Customers purchase the products via the 32 page catalogue and there is a high percentage of multi buyers. Average value is between £30 and £50. Customers are females aged 50 plus. Over 85% are homeowners and there is a high percentage of credit card usage. Customers interests include gardening, foreign & domestic travel and charity work. |
| Customer Profile | BC1C2 65% females, aged 50 plus years. |
| Catalogue Mailing | Monthly mailings of 50,000 |
| Gross rate | £45.00 per 1,000 (ex VAT) |
| Maximum insert size | 210 x 145 mm |
| Maximum insert weight | 10 gms (heavier or larger inserts, please enquire) |
| For further information on availability and volumes please contact |
| Geraint Thomas or Dan Middleditch |
| by phone on 01252 850000 or by fax 01252 850011 |