Holland & Barrett is the UK's leading retailer of vitamins, minerals and herbal supplements. Their stores are a familiar sight in almost every major city and town across the UK, with new outlets opening up all the time. Interest in natural food supplements has increased considerably over the last few years and Holland & Barrett has always had a commitment to its customers to provide high quality products at value for money prices. Non-competing third party inserts can be carried in the catalogues which are mailed 7 to 8 times per year to active purchasers and also in the product despatches. A high percentage of orders are placed online from Holland & Barrett's fully transactional and comprehensive website as well as by traditional mail order and by phone. Customers are predominantly female, aged 35 plus, home owners with interests in gardening, books/reading, competitions and current affairs. SELECT INTERNET BUYERS OR MAIL ORDER BUYERS. To fine tune your targeting further you can select within the catalogue mailing to mail only to either the 35,000 internet buyers, being mainly younger females 26 - 55 years, or to the 15,000 mail order/telephone buyers, being mainly older females 50 years plus. |