Mothercare is a specialist retailer of products for mothers-to-be, babies and children up to the age of eight. Mothercare opened its first store in 1961 in Surrey. Initially the business focused on pushchairs, nursery furniture and maternity clothing, but it subsequently expanded its range to include clothing for children up to the age of five and later up to the age of eight. It now offers a wide range of maternity and children's clothing, furniture and home furnishings, bedding, feeding, bathing, travel equipment and toys through its retail operations in the United Kingdom with over 230 stores, and also operates internationally through franchises in Europe, the Middle East, Africa and the Far East under the 'Mothercare' brand name. With a fully transactional website it's products are available for online purchase at www.mothercare.co.uk.
Inserts can be carried in either product despatches or catalogue mailings to Mothercare customers who are mail order and online buyers. |
