Details supplied by Independent Direct Marketing
Tel +44(0)1252 850000		Independent Direct Marketing
Independent Direct Marketing 12/08

Sapco sell a variety of health products such as vitamins, creams, exercise aids, beauty products as well as other pain relief products.

The 20 page catalogue is mailed 5 times a year to 1,500,000 customers and prospects. Customers are mainly retired homeowners, 51% have an income over £10K, 68% own credit cards. Interests include gardening, DIY, music, crosswords, lottery, and travel.

 
Customer Profile53% female/ 32%male aged 45-74, 66% homeowners, 68% own credit cards.
 
Catalogue Mailing 400,000 to 800,000 per month

Gross rate£45.00 per 1,000 (ex VAT)
Maximum insert size210 x 148 mm (A5)
Maximum insert weight6 gms ((heavier or larger inserts, please enquire))


For further information on availability and volumes please contact
Nicky Taylor, Geraint Thomas or Dan Middleditch
by phone on 01252 850000 or by fax 01252 850011