Details supplied by Independent Direct Marketing
Tel +44(0)1252 850000
Independent Direct Marketing

22 September 2009

Independent Direct Marketing

LWR: 002302

QUANTITY

504,470


DESCRIPTION
AND PROFILE

Brooks & Bentley is a long established direct marketing company in the UK supplying their customers with the finest in distinctive giftware, collectables and jewellery.

Most products are created exclusively for their customers and all are sold by mail order through regular catalogue promotions, select mailings to their database, magazine and television advertising and through the internet at www.brooksandbentley.com.

The Brooks & Bentley customer profile tends to be home owning, mail order buyers with household income in excess of £25,000 per annum. Individuals are predominantly aged 40-70 years old, of which 65% are female many of whom are multi-buyers.

This highly responsive list is available for rental on a selective basis and has a very strong and loyal following amongst many advertisers, the majority of which return to the file time and time again.


SELECTIONS

Recency

Gender

Geographic

Order value

Date of birth


CHARGES

Base rental

£110.00 per 1,000

Selections

£10.00 per 1,000

Running on charge

£10.00 per 1,000

CD/Disk/E-mail

£40.00 each


MINIMUM QUANTITY

5,000


DELIVERY LEAD TIME

3 working days


BREAKDOWNS

On application


TERMS

IDM standard terms and conditions apply to all orders. Copies are available on request.


CONTACT

Diana Snartt or John Wright
by phone: 01252 850000 or by fax: 01252 852224