21 May 2008

LWR: 002841

QUANTITY

23,961

DESCRIPTION
AND PROFILE

Greetings Direct supplies greetings cards by mail order in Holland through their 'Cards for all Occasions' brand. They sell cards for a wide variety of occasions including birthday, Christmas, wedding, congratulations, good luck, new baby and many more. Their customers buy the cards on a continuity basis, receiving them monthly, benefiting from considerable savings compared to the High Street.

Customers have been recruited through traditional direct marketing methods and in particular using third party mailing lists which should make them very receptive to direct marketing promotions. Greetings Direct customers are females mainly, aged 35+.

All the data has been generated since November 2006 and this list should work well for a wide variety of mailers and in particular for clothing, financial, book and general gift related catalogues.