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The Grolier database is one of the most responsive lists on the rental market and continues to be used by a multitude of advertisers.

Grolier's customers are committed mail order purchasers of a variety of published products and are recruited through traditional direct marketing channels.

Following their monthly update, we are delighted to provide you with a selection of targeting ideas and their approximate volumes.

Grolier Eire data is also available.

Contact Diana or John for all your list enquiries:

Tel: 01252 850000
Fax: 01252 852225
E-mail: lists@idmltd.co.uk

Grolier also has Package Insert
opportunities available.

For further information on this highly popular and responsive programme contact Nicky, Geraint or Dan:

Tel: 01252 850000
E-mail inserts@idmltd.co.uk

Gender
• 0-18 month males
52,000+
• 0-18 month females
385,000+

Telephone numbers
• 0-12 months
61,000+

Age of youngest child at address
• 0-2 year olds
162,000+
• 3-5 year olds
263,000+
• 6-8 year olds
292,000+
• 9-11 year olds
200,000+
• 12+ year olds
90,000+

Order value
• 0-18 months,
spend £0-£50
325,000+
• 0-18 months,
spend £51+
113,000+

E-mail addresses
• 0-18 months
84,000+

Full details of all our managed mailing lists and insert carrying programmes can be accessed via our website: www.idmltd.co.uk

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