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Insert Programme to ABC1, 50 plus holiday takers

IDM is pleased to announce 2012 mailing dates for the UK Holiday Collection insert programme.

The UK Holiday Collection lets its customers choose and plan their holidays by sending them their latest brochure request leaflet covering more than 50 destinations within the UK.

  • Responders are males and females aged 50 plus
  • Higher than average household income
  • Interested in UK holidays and short breaks

There are three mailings a year:

  • 200,000 in January (insert delivery early December 2011)
  • 50,000 in April
  • 50,000 in September
Full details of all our insert carrying programmes and managed mailing lists can be accessed via our website: www.idmltd.co.uk
Insert Enquiries
Contact: Nicky or Derek
Tel: +44 (0)20 8776 7666
Fax: +44 (0)20 8778 2006
E-mail: inserts@idmltd.co.uk
Mailing List Enquiries
Contact: Diana or John
Tel: +44 (0)20 8776 7666
Fax: +44 (0)20 8778 2006
E-mail: lists@idmltd.co.uk

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